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Writer's pictureZooana

The Customer is Always Right


Much of the focus of Planet Zoo is spent on making animals happy, however the guests are just as important as they are your sole source of income. Keeping your guests happy isn't the easiest of tasks, and their unhappiness can be fatal to your zoo. So what are your guests needs and how do you meet them?


Toilet

The most basic of guest needs will be their desire to use the bathroom (toilet, restroom, loo, whatever your preference). Placing restrooms throughout the zoo is really the only way to satisfy this need. You do have the option to charge guests for using the restroom, however they will be happier if you don't.


Thirst

As guests visit your zoo, chances are they will get thirsty. How thirsty they get and what kind of drinks they want will depend on the biome your zoo is in. Gulpee Soda is usually the most popular in any biome. In the hotter biomes, Pipshot water is also a popular choice. To better quench your guests thirst in the warm temperatures, increase the amount of ice in their beverages. In biomes with colder temperatures, Streetfox Coffee will help keep your guests warmer in the cold.


Hunger

Much as guests will get thirsty, they will also want something to quiet their stomach rumblings. Chief Beef usually tops the charts for profits. Guests also enjoy a Cosmic Cow Ice Cream Cone on a hot summer day.


Energy

Guests will start to get tired exploring your zoo. There are a few ways you can replenish their energy so they can continue viewing animals, making purchases, and donating to your zoo. Place picnic and regular benches throughout your zoo so guests can sit and have a rest. Guests will also rest on one of the several different rides you can place around your zoo. Lastly, they can grab a Gulpee Energy drink to get a boost.


Education


Guest education is not something you can immediately fix. Education increases as guests spend time in your zoo. If your zoo is small, they won't be able to spend the amount of time it takes in order for education to increase. There are things you will need to do in order to offer ample learning opportunities to your guests.

  • Add multiple education boards and speakers to habitats, making sure speakers don't overlap. Focus on areas that attract lots of guests.

  • Add education boards and speakers to exhibits

  • Research Animals fully

  • Place Conservation Boards throughout the zoo. Don't forget to place them near the entrance so that your guests educational experience begins as soon as they enter the zoo.

The bigger your zoo, the more time guests will spend in it. The more time they have, the more they will learn and their education rating will increase.


Happiness

Guest happiness is an accumulation from all of the above in addition to a great many other factors. It is the guest need that fluctuates the most and can be the hardest to raise. All of the following are factors that can have an affect, either positive or negative, on guest happiness and may not be all-inclusive (some I will go into more detail in future posts):

  • Views of the Animals

  • Animal Welfare

  • Animal Variety

  • Scenery

  • Rides

  • Litter

  • Full Bins

  • Vandalized objects

  • Staff Facilities

  • Ticket Prices

  • Food/Drink/Souvenir Prices

  • Lack of ATM's

  • Size of Park

  • Line Queues

  • Untrained Staff

  • Balloons Popping

  • Weather

  • Lack of umbrella

  • Crowds

  • Incorrect Education Boards

  • Overlapping Education Speakers

  • Protesters

So how can we manage so many different happiness factors? While the task may seem daunting, it is best to take it one step at a time. First of all, check the guest tab of the zoo

menu for the most pressing issues. If 50% of your guests are complaining about litter, add bins and hire caretakers. That number will go down and you can address the 20% of guests complaining of vandalized objects.


Once you have tackled the top

complaints, head to your heat maps.

Cycle through animal welfare, habitat cleanliness, negative impact on guests, vandalized objects, guest education, and guest needs to look for problem areas. Hire staff, build facilities, lower prices as necessary to increase happiness. Unhappy guests will mean more vandalized objects, more protesters, and less money in your bank account.


Please Let me know if you have any questions regarding guest happiness, and remember to follow me on Twitter for blog updates @MamaZooana.


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